May 8th, 2009
It’s like a job interview, but so much more. A band member isn’t just doing a job, they are joining your creative family. You want to be sure of their technical ability, and you also want to be sure they will blend with the rest of the band. Success for your group depends on a synergistic blend of personalities. Here are ten questions you can ask a potential band member to ensure they will be exactly what you need to take your band to the next level.
1. Why do you want to join?
Watch the response to this question. Do they have to really think about it? If so, you need to clarify whether or not they have a good reason to commit to your band. You’re not trying to make it difficult for them to join, but this first question is the single most important one for them to answer well because it is a true reflection of how they feel about your band and your music. Don’t prompt them for the answer you want. Simply ask, and let them answer, no matter how long it takes or how much they struggle for the right words.
May 8th, 2009
January 10, 2009 – Music Marketing
In theory a band should be judged entirely on their musical ability. The reality, though, is that musicians are often judged on their overall image. A young band is put in the unfortunate position of trying to perfect their sound, and at the same time, appeal to their community. Here are some ways that you can improve your image—both onstage and of—and increase your recognition.
1. Be a copycat…in your own unique way.
Go find local bands that have already become successful and watch what they are doing. Poke around on their website, see their show, and talk to people about them to find out what makes them so popular. Depending on how approachable they are, you may even want to contact them and build a mentoring relationship, or at the very least ask if you can take them out for a beer and pick their brains. You’re not looking to reproduce another band’s success step by step, but you are trying to come up with a plan for establishing yourself based on tried and true methods. Look at what has already worked and see if there are variations you can adopt in your own band.